
If you’re still marketing like it’s 1995, let me explain why that’s not working anymore.
Did you land here without a scheduled meeting? No problem — use the link below to book a video discovery call directly with Joe Justice and learn how digital video can work for your business.


It's what either propels you forward, or hold you back. We'll teach you the exact mindset we used to grow a 6-Figure Video Business
We'll show you exactly how to structure a 6-Figure Video Business, even if you're starting from zero.


We'll teach you exactly how to approach and find commercial video clients 100% online without using outdated methods like relying on referrals or going to boring networking events (yawn).
No more "hope and pray" marketing.


If you don't know how to sell your beautiful work, you'll always be stuck in your business.
We have full workflows built out for our Discovery Meetings and Sales Meetings. We also have a proprietary way of pitching and closing clients.


Not just another pretty video, a system of videos that help your clients grow and in turn, help you grow.


We focus on helping you create content that gets RESULTS.
And how to use that in a strategy for both you and your clients so you can increase sales.
If you can help your clients drive profitable traffic, you can ultimately charge whatever you want.



This is a Full Coaching Program with direct mentorship and coaching to keep you accountable and get you to 6-Figures in your video business as fast as humanly possible.
If you wanted to fly a plane, you wouldn't buy a "course" or read a book. You'd pay someone who's already flown planes to teach you, right?
So why would you treat your business any differently?





89% of consumers confirm they want to see more videos from brands.*

52% more likely to share video content than any other type of content.*

75% of viewers watch short-form video content on their mobile devices.*
*HubSpot 2024 survey with State of Video Marketing survey with Wistia
I'm a content creator and storyteller who has worked in a variety of industries. My unique talent stack includes writing, graphic design, video production, visual effects, computer animation, web development, software development and social media.
Expertise in aligning videos with ad campaigns
Mastery of filming, sound design, editing, and animation
25+ years of crafting engaging and emotional narratives

How Almost Heaven Roofing Built Trust With Digital Video
Duncan McClung and Todd Brammer describe why Almost Heaven Roofing partnered with Joe Justice Media to build trust and get their name out in the Charleston area. They wanted people to see their roofing solutions and feel comfortable when the crew shows up at the door, especially given the stigma around contractors. Joe Justice outlines his approach: start by learning the goal, then build a plan around a branding video and a month of supporting short-form content. He handles planning, filming, direction, and posting so the client mainly shows up and answers questions. Todd and Duncan explain that video lowers barriers because it puts real faces and process on screen. They share that the consistent posts led to people recognizing them on Facebook, saying they were “everywhere,” and credit the campaign with strong business growth.
How Three Reasons Painting Earned More Calls With Video
Erik Pauley, owner of Three Reasons Painting and Restoration, explains how consistent Facebook video ads led to real-world recognition and more business, including a moment where a stranger in the Cross Lanes Sheetz called him “the painter guy” and mentioned seeing the commercials. He shares what his company does—interior and exterior painting for residential and commercial clients, plus drywall repair, wallpaper removal, and pressure washing—and that the name comes from his three sons. Pauley describes starting in the trade at 13 with his dad, who relied on word of mouth, the newspaper, and the phone book. Joe Justice, Founder and CEO of Joe Justice Media, argues that strong work can still get overlooked if customers can’t see it where they now search and decide. He outlines a process that minimizes client effort: plan topics, film on site without disrupting the crew, edit into long and short clips, post consistently, and run Meta ads with tight geographic targeting. Results get tracked through CRM and show improved Facebook metrics, with outcomes measured in calls, quotes, and booked jobs.
Ellis Insurance Uses Video to Strengthen Client Relationships Amid Business Merger
Danielle Ellis of Ellis Insurance recently undertook a significant business transition, acquiring an insurance company from its retiring owner, Mitch Smith. The merger presented both opportunities and challenges, particularly in retaining the acquired company’s customers. According to Ellis, changes of this magnitude often prompt customers to reassess their options, which can lead to potential client loss. Seeking a solution to maintain customer confidence and engagement, Ellis turned to Joe Justice, a professional video production and marketing consultant.
How Zerbe & Pence Reached More Clients with Joe Justice Media
David Pence of Zerbe & Pence explains how his law firm partnered with Joe Justice Media to reach people needing help with Social Security disability claims. After struggling to stand out in a crowded legal market, David worked with Joe to identify his exact audience and craft a focused message that connects emotionally. Joe’s team handled everything—from strategy and production to ad management and performance tracking—through a structured system called Reach, Captivate, and Grow. The result was increased website traffic, stronger engagement, and new client inquiries, with many people recognizing David from the content. David notes that without Joe’s involvement, the campaign would not have happened, describing the process as efficient and complete. Joe explains that the success comes from treating content as a continuous system, not a one-time project, refining the message each month based on what performs best.
How Video Production Transforms Live Event’s Impact
Over the summer at Sleepy Hollow Golf Club in Hurricane, West Virginia, Grace Peyton and her team from Better Homes and Gardens Real Estate Central organized a golf tournament to benefit the West Virginia State University golf team. The goal was to raise funds for a golf simulator that would allow the team to practice year-round. While the event was well-planned, Peyton faced a key challenge: how to extend the impact of the tournament beyond the attendees to reach a broader audience.